Thursday, 20 February 2014

Facebook Buys WhatsApp

If I can't ping, at least I can WhatsApp, lol. The social media giant, Facebook has taken ownership of the messaging app, WhatsApp, after $4bn in cash and approximately $12bn-worth of Facebook shares, an additional $3bn in stock to WhatsApp's founders and employees. The deal in total is a sum of $19bn. The social media giant recently added instagram to their acquisition and later added WhatsApp which is apparently their biggest acquisition to date.
WhatApp has attracted many users because it avoids messaging charges except the little internet charges for it to work and $1 per year charges aside the free offer. According to report, more than 450 million users are on the network and more than one million new users join the network daily.

The amazing part of the deal is that WhatsApp co-founder, Jan Koum, will also become a member of Facebook's board of directors. According to another report, WhatsApp has wider penetration in a lot of international markets than Facebook due to WhatsApp's ease of use and connection.
WhatsApp is growing faster and this strong point will be an advantage for Facebook to get more smartphone consumers into their system since Facebook is set to get their smartphones into the market as soon as possible.

No comments:

Post a Comment